Video content covered many of their objectives, but we wanted to take the experience to the next level. Part of an open day is being able to walk around the school, and to be able to connect to the location. We worked with new technologies to create a full 3d scan of the school, featuring over 400 different scans, interactive information points and even the school's mascot hidden in one of the rooms.
The video content was decided on through research and asking a focus group of parents and children what information they feel would be important to communicate. Once we had that, we worked with the different schools staff and students to deliver the information in a human way, in their own words.
EDUCATION AND SAFETY DELIVERED THROUGH STORY AND HEART
The school itself comprises 3 floors, over 50 rooms, sports hall and a theatre area complete with a full stage.
It was important to us that nowhere felt out of bounds, and the user was free to navigate how they see fit. Each of the 400+ 360 images we used was placed and processed by hand, taking over 6 hours to shoot on the day.
The result of a living breathing virtual interactive model of the shoot that they can use for the foreseeable future.
Star Academies runs a growing network of primary and secondary schools, with clusters in Lancashire, West Yorkshire, Greater Manchester, the West Midlands and East London.
Star approached us with multiple challenges across a few of their sites.
One of which was to deliver a totally digital interactive open day experience. This would allow potential students and parents to experience what the schools had to offer, while also answering any vital questions.